Skip to main content

Digital transformation of a company - need of the hour from surviving and thriving


So the news 

https://www.wsj.com/articles/cios-accelerate-pre-pandemic-cloud-push-11619434818?st=9r69b9o1jt96red&reflink=article_email_share&cid=other-eml-onp-mip-mck&hlkid=7be2b4fad1064368836c8aba12dbe9f7&hctky=9431270&hdpid=3bec9d3a-6d18-475b-9bca-b79ef8107869

What it means 

•

Seven heaven or Cloud nine. Global spending on cloud services is expected to increase 23% this year as companies shift focus from supporting the tools required for remote work to large-scale digital projects and IT strategies. Companies are also shifting their approach to the cloud, embracing it as a vehicle for competitive advantage that can track performance and ultimately help drive smarter decisions.

Another one 

https://fortune.com/2021/05/26/customer-experience-coronavirus-pandemic-verizon-amc-goldman-sachs/?cid=other-eml-onp-mip-mck&hlkid=a1e2fb8e05c544f5bbae5bad9f92ccdf&hctky=9431270&hdpid=3bec9d3a-6d18-475b-9bca-b79ef8107869

What it means 

•

Digital first—and second and third. Many digital trends begun during the COVID-19 pandemic—from self-installation of internet services to mobile banking and virtual medical visits—are likely to stick. The challenge for companies now is how to connect with their customers in a highly accelerated digital world. 

 

 

 

 

 

•

Why it matters. Digital is fundamentally reshaping the competitive landscape in nearly every industry, and corporate boards have an important part to play in helping their businesses accelerate their digital-transformation programs.

Labels:

Comments

Post a Comment

Popular posts from this blog

Biyani looks at the bigger picture

It is important to look at the holistic picture and have an individual opinion rather than get swayed away by the public consensus. This is the view of the man who pioneered the retailing boom in India - Mr. Kishore Biyani, the founder of India’s largest retailing company - Pantaloon. In an article in the Wall street Journal, Mr. Biyani wrote, "Almost daily doses of bad news on television screens and newspapers have possibly done as much damage to the economy as the events on either side of the Atlantic." I completely agree with him. Mr. Biyani’s predicament is based on the fact that an overwhelming majority of Indian consumers are self-employed, who can neither get laid off nor can have pay cuts. Consider some statistics he has provided. The share of the national income represented by proprietor-run concerns and partnerships is 35%. The share of companies is around 15%, government around 25%, and agriculture around 25%. Combine agriculture and the self-employed in industry a...
1 comment
Read more

Infosys kick started the March quarter and full year FY09 result season today on a mixed note

Infosys kick started the March quarter and full year FY09 result season today on a mixed note. Although its fourth quarter operating performance did not have much to be enthused about, the company managed to add 37 new clients and 1,772 employees (net) during this quarter. This goes to show the consistency in the company’s long term business prospects. While the full year profits grew by a healthy 29% YoY, the company announced an earnings guidance for FY10 that would be lower by 3% to 7% YoY as compared to FY09 EPS.
Post a Comment
Read more

Influencer Marketing - Creating Conversation, Don't just be part of it.

Influencer Marketing is growing rapidly   Influencer outreach has matured, grown in size, influence is still defining itself within the world, jockeying for position among more established routes to consumers.  Instead, we must acknowledge the role influence plays in reputation management, and how its unique success can best benefit the company.  The question is no longer if you should partner with influencers.  At the outset, many were skeptical of this approach to communication. Indeed, as social media matured, this new kind of stardom, or at least fame, was not wholly embraced.  Create Conversation Don't just be part of it   The conversation is no longer something that you can plan for on a calendar. Today, it happens serendipitously. So as audience-first trends bubble up across social media, brands need to embrace these cultural catalysts, rather than trying to forcefully wedge PR moments into the digital space.  Just let the hits happen.  ...
Post a Comment
Read more